Online Orders Force Supermarkets to Rethink Their Stores
By Heather Haddon | Oct. 2, 2018 10:07 p.m. ET
Smart & Final Inc. has made some changes lately that would seem like near-heresy for a supermarket: The California-based chain ripped out racks of snacks and other profitable impulse purchases near the doors of some stores and instead installed freezers there.
But grocery executives say the seemingly irrational move is simply one of many signs that the supermarket business is radically changing. The freezers will serve as pickup points for customers who order their groceries online and may never go any farther into the…
Comments are closed